Lamaro, Gloria, Jussy Okello, and Badru Musisi. “Market Orientation in Universities: Bridging Academia and Stakeholder Expectations”. International Journal of Advanced Research 8, no. 1 (February 4, 2025): 27-39. Accessed August 12, 2025. https://journals.eanso.org/index.php/ijar/article/view/2670.